How I Used Twitter to Successfully Connect with My Favorite Sports Team
6/4/2013 10:17 AM
Last night, during the Philadelphia Phillies baseball game, I was connected to social media using Twitter. During the game, Dominic Brown of the Phillies hit a home run. The home run was his 17th this season and 9th home run in 10 games. Dominic Brown had just won his 2nd consecutive Player of the Week Award and his first Player of the Month Award. I had my tweet read on the TV Air waves.
The Phillies TV Broadcast crew has a feature on air called #askthebooth on selected dates during the year. It allows fans to connect with the broadcast team over Twitter and ask our burning questions. Last night, they were not hosting the fan favorite event but my question was a good one so it got the special treatment and aired during the 8th inning. Some back story to the tweeted question is the Phillies have a program that plants one tree for every home run hit. I asked the following question in a tweet to Greg Murphy who is one of the most accessible twitter users of the Phillies Broadcast team.
Here is a picture. I had to do the old fashion way to get it. I don’t have the video of it.
Using social media to connect with broadcast teams and sports is a growing trend. More Broadcast Teams need to continue to continue engage with their community of viewers. Fans love to hear cool stories and answers to those trivial questions.
Thank goes out to Phillies Broadcast team, Greg Murphy, Chris Wheeler, Tom McCarthy and Comcast Sportsnet.
It is also a good practice to thank people on Twitter too.
This isn't my first time being on TV or Radio for using twitter. I made a parody account for Mike Greenberg on Mike and Mike in the Morning on ESPN. I was @greenysbeard. I was mentioned a lot during a few week period by the team, Frank Caliendo and more last year. Read it about it here.